Hill+Knowlton Strategies India is a leading global communications company, and a wholly owned subsidiary of one of the world’s largest marketing communications companies, WPP.
H+K Strategies has delivered game changing communications campaigns in India for three decades and now has a owned network of offices across Delhi – NCR, Mumbai, Kolkata, Bangalore and Chennai with a proven network of affiliates in a further 100+ cities in India. We believe that communications needs central consistency combined with local contacts and market insight.
We help brands and public communicate. We talk to our clients every day about how they communicate their purpose, their values to the outside world.
We understand and keep up with the perpetual motion of today’s global public. We reflect the voice of the public, at every important decision a company makes. Board level. Brand level. Reputation level. We help our clients communicate not just what they do, but what they stand for. At H+K, we have global reach with local knowledge.
At H+K we have developed a Purpose Driven Communications Model that puts your purpose at the heart of all your communications. It allows us to develop a cause and story arcs that make your purpose relevant and resonant with all your audiences. Once we have developed your cause and story arcs, we create content to carry your story to your audiences and a data-driven publishing strategy to ensure that the content is seen in the right places. Our approach is rooted in purpose and behavioral science and focuses on creating engaging content that will connect with the audience across owned, earned, shared and paid channels. Everything we do is underpinned by data and insights and brought to life by our exceptional talent.
So what do we do?
H+K in India is a full service communications consultancy. Our offer includes the following and also continues to evolve.
Corporate Communications | Public Relations | Media Management | Stakeholder Engagement | Messaging and Positioning | Corporate Communications | Crisis and Issues Management | Policy Advocacy | Content marketing | Public Affairs | Community Outreach | Marketing Communications | Change and Internal Communications | Sponsorship | Digital | Research and Insight | Editorial | Media Training | Crisis Management Training
Corporate| Listed companies | Startups | Technology, Media and Telecoms | FMCG/Consumer | Banking | Financial Services | FinTech | Manufacturing | NGO/Not for profit | Auto | Agriculture | Chemicals | Nutrition | Wellness | Industry bodies | Entertainment | Heavy Industry | Sports | Energy, Utilities | Healthcare | Aviation | Hospitality | Infrastructure | Social Campaigns | Government Communications | Public Policy Advocacy | Public Private Partnerships
Apart from the basics, we go a step further to provide value added services to clients.
- Editorial Services
Today, more than ever, written content is what forms the basis of a lot of news, opinions, and eventually influence in the world around us. H+K Strategies lays great emphasis on quality content creation and has a dedicated content development team with special writing skills, subject matter expertise, and a nose for sniffing out relevant information and news from the tonnes of information floating around. What we offer our Clients as services includes, but is not restricted to, publication-specific content and press releases, web-specific content, white papers, backgrounders, and perspectives, speech writing services.
- Research & Insights
Researchers at H+K Strategies hone client strategies and create breakthrough campaigns using the knowledge gained by analysing primary and desk side research from a socio, political, economic and market perspective. Our bespoke research maps client categories, competitor analysis, consumer behaviour and responses and focus group analysis to convert the research and analysis into actionable intelligence for our clients.
- Media Training & Messaging
We offer media and presentation training in virtually every sector at every level, and each course is tailored to your specific needs. We also conduct messaging workshops across sectors to help focus and conceptualize powerful story telling for your spokespeople to build awareness, context and reputation of your company and business.
- Digital and Social Media Expertise
With the explosion of the social media and digital space in India, and everyone focused on the latest tool, gadget and platform, H+K Strategies’ Digital team brings clarity to the digital space and focuses on the offline results that drive your business. We focus on delivering results that have impact where people see them most – on their mobile, their social networks and more using a combination of push and pull technologies.
- Public Policy Advocacy and Government Relations
Our public affairs and government relations team has extensive public policy, media and political experience and maintains widespread networks across the government, the media, interest groups and think tanks at all levels. Our services include issues management, government and stakeholder relations, policy analysis, legislative and regulatory monitoring and advice, advocacy support and campaigns, media relations and management, and thought leadership positioning.
- Media Intelligence
We all know that “media coverage” influences public perception, so knowing what is being said by “the media”, who is saying it, and finding out why, is vital to business strategy. Our H+K Strategies’ Resource Centre tracks national and international publications, to keep you on top of breaking news stories and trends related to your business – so you always know what’s happening and no unpleasant surprises come your way.
- Media Relations
A professional relationship with the media is the cornerstone of public affairs management. To this end, we not only provide journalists with information about our clients’ business, but also share the research and insights we have on the category, audiences, as well as related subjects. As a result, we are often the first port of call for information and tips on major stories and features.
- Crisis Preparedness Training and Crisis Communication Management
Crisis Preparedness Training at H+K Strategies includes influencer mapping, special crisis management and communication workshops, scenario creation and resolution, establishment of crisis management protocols and processes, and media training. Crisis Communication Management entails everything from a 24/7 Crisis Hotline, Emergency Media Centre and Helpdesk, Crisis management team activation, Emergency press releases, press conferences, exclusives, and point-of-view share, Liaison with key government officials and other influential groups, direct solicitation to relevant publics through mailers and tele-information services, and Professional networking.
- Spokesperson Briefings
As a spokesperson, you have to always see the bigger picture, envision the future, and stay on top of your business with more knowledge and understanding of your space, than anyone else. H+K Strategies spokespeople briefing books are lucid guides to the latest developments in India’s economic, social, and political environment. They also include a primer on cultural trends, and sensitivities, and contain profiles of key influencers in the government and the media – people who matter, and who every spokesperson must, or will come in contact with, when engaging audiences in India.